Guide → CRM & Email Marketing → Running Email Campaigns
Create, personalize, and send email newsletters and outreach to your contacts — then track every open, click, and reply in your campaign report.
Included with Bayanihan and expanded with High Activity
Bayanihan includes up to 2,000 email sends per month across 500 contacts at no subscription cost. High Activity includes 20,000 email sends across 10,000 contacts, plus advanced automations and custom domains. See pricing →
Go to CRM → Email Campaigns
From your organization dashboard, open the CRM section and select Email Campaigns. Click New Campaign to begin.
Name your campaign
Give the campaign an internal name (e.g. "May Relief Drive Update" or "Volunteer Thank-You"). This is for your reference only — recipients won't see it.
Choose or build your email design
Select from a saved template or use the drag-and-drop email builder to start from scratch. You can add text blocks, images, buttons, campaign highlights, and fundraiser progress bars.
Select your recipients
Choose who receives this campaign: all contacts, a specific segment (e.g. Donors only), or contacts from a specific campaign. You can also exclude unsubscribed contacts — this is done automatically.
Choose your sender
Select the sender profile to use — either your custom domain or the shared @dasig.online domain. The sender name and address will appear in the recipient's inbox.
Review and send
Preview the email on desktop and mobile, then send immediately or schedule for a later date and time.
Dasig includes a visual drag-and-drop email builder (powered by GrapesJS). You don't need to write any HTML. The builder includes blocks for:
Always preview your email before sending. The builder shows a desktop preview by default — check the mobile view to make sure your layout looks good on phones, where most recipients will read it.
Save any campaign design as a reusable template from CRM → Templates. Templates save your layout and branding but not your content — each campaign still requires you to write fresh copy.
Dasig also provides starter templates for common use cases: donation appeal, volunteer recruitment, campaign update, and organization newsletter.
After a campaign is sent, open it from CRM → Email Campaigns and click View Report. Your report shows:
Delivered
Total emails successfully delivered to recipient inboxes.
Opens
Unique recipients who opened the email. Tracked via a 1×1 pixel image.
Clicks
Recipients who clicked at least one link in the email. Click maps show which links were most popular.
Unsubscribes
Recipients who clicked the unsubscribe link. These contacts are automatically excluded from future campaigns.
Write a strong subject line
Keep it under 50 characters. Use specific details: "Relief drive update: 200 families helped" outperforms "Campaign Update."
Send at the right time
For Philippine audiences, Tuesday–Thursday mornings (7–9 AM) or early evenings (6–8 PM) tend to have higher open rates.
Keep it scannable
Use short paragraphs, headers, and a single clear call to action. Most recipients spend under 10 seconds on an email before deciding whether to engage.
Don't send too often
For most civic organizations, 1–2 campaigns per month is ideal. More frequent sends can lead to unsubscribes — unless your recipients opt in for frequent updates.